Breakdown of the Name:
01
Pros-: Derived from the Greek word “proso,” meaning forward or onward, symbolizing progression, growth, and advancement.
02
-neus: Taken from “Nereus,” an ancient sea god known for his knowledge and wisdom, symbolizing navigation, guidance, and the ability to find the right path.
What we do
Here are consulting offerings for Prosneus, along with descriptions for each:
Go-to-Market Strategy Development
We craft tailored go-to-market strategies for digital health companies aiming to launch their products and services. From market analysis to customer segmentation and competitive positioning, we develop comprehensive, data-driven plans that enable you to penetrate the market effectively and capture value quickly. Our strategies ensure alignment with industry trends and regulatory requirements, providing you with the tools needed to make informed decisions for successful commercialization.
Digital Health Adoption Acceleration
Our team of experts helps digital health companies expedite the adoption of their solutions by navigating the complex healthcare ecosystem. We work with you to design targeted adoption strategies, including stakeholder engagement, value proposition communication, and evidence generation. By optimizing pilot programs and reference sites, we help you move from early adopters to the early majority, driving faster acceptance and scalable growth in healthcare markets.
Pilot Site Management and Optimization
At Prosneus, we specialize in managing and optimizing pilot programs to prove the value of your digital health solutions. We work closely with healthcare institutions and early adopters to gather real-world evidence, optimize workflows, and demonstrate the tangible benefits of your technology. Our approach ensures that pilot sites are not only well-managed but also act as springboards for broader adoption, helping you build momentum in the market.
Market Expansion and Scaling Solutions
Once your digital health product gains traction, scaling becomes critical. Prosneus provides market expansion services that help you transition from initial adoption to large-scale implementation. We assist in refining your business model, building strategic partnerships, and developing scalable frameworks that allow for seamless growth. Whether you’re expanding into new regions or scaling within your existing market, we ensure a smooth, structured path to broader success.
Other Services
Fundraising, Pipeline Growth, Business Development, Channel Management, Ecosystem Development, Exit Planning.
Thanos Karras
Founder and CEO
Thanos is a transformative leader and a growth-focused visionary who brings unparalleled expertise to Prosneus as a founder and CEO, helping digital health companies achieve their highest potential. With decades of leadership experience spanning roles at Bayer, GE Healthcare, and Siemens, Thanos has consistently driven first-to-market advantages, leveraging his deep understanding of digital health, AI, and medical imaging to deliver impactful, market-ready solutions.
Thanos’s proven track record in developing go-to-market strategies, building high-performance teams, and fostering partnerships with companies like Google Health and health systems like Mayo Clinic equips him well to guide Prosneus clients through scale and growth. His strategic intrapreneurship and history of launching disruptive technologies enable him to create and implement go-to-market strategies that are both innovative and grounded in real-world results. For clients aiming to accelerate growth, drive technology adoption, and secure competitive positioning, Thanos’s insights into the evolving healthcare landscape—backed by his experience in managing multi-million dollar SaaS businesses—offer a powerful path to sustainable growth. With a strategic focus on aligning technical advancements with market needs, Thanos ensures Prosneus clients gain a trusted partner capable of navigating the intricate intersection of healthcare and technology.
Amy Zolotow
Senior Advisor, Human & Digital Health
Amy Zolotow combines deep expertise in healthcare operations with a unique background in sociology, offering Prosneus clients a holistic approach to addressing both the human and technological aspects of healthcare transformation. Her sociology foundation informs her understanding of the “human element” in healthcare, empowering her to connect with diverse stakeholders, listen to the voice of the customer, and design patient-centered solutions. This perspective is invaluable for clients looking to accelerate technology adoption in ways that resonate with end-users, ensuring buy-in across clinical and non-clinical teams.
In her extensive leadership roles with prominent healthcare institutions, Amy has consistently championed initiatives that improve both operational efficiency and patient experience. She brings a forward-thinking approach to integrating AI and digital tools, recognizing that successful transformation goes beyond technology to include empathy, communication, and alignment across teams. As a Senior Advisor with Prosneus and a catalyst of technology adoption, Amy bridges the gap between technical innovation and human needs. Her thoughtful approach and dedication to continuous improvement provide Prosneus clients with a trusted partner who understands that real progress in healthcare comes from putting people first to foster meaningful change.
Marion Nikoloudaki
Senior Advisor, Data Science & AI
Marion is a seasoned Data Science and AI Senior Advisor with over 15 years of expertise in data, AI, and cloud technology, dedicated to delivering impactful solutions in the healthcare sector. With a BSc in Computer Science and an MSc in Data Science & Machine Learning, she combines technical excellence with strategic insight, making her a key leader in harnessing data to drive better health outcomes. Her experience includes hands-on and leadership roles in large-scale multinational projects, where she’s proven her ability to build data-driven strategies, manage high-performing teams, and drive measurable value.
A recognized thought leader, Marion has spoken at major conferences like The Economist AI Summit and Women in Tech. She’s also committed to building the future of data science through teaching roles with American colleges and Data Science academies. Her vision and expertise in transforming complex data insights into real-world applications for healthcare can enhance both patient care and operational efficiency. Her commitment to advancing AI in healthcare empowers our team to push the boundaries of innovation across the industry.
Juliana Rogin
Senior Advisor, Medical Devices
Juliana Rogin brings to the Prosneus team a proven track record in medical device development. With more than 10 years of experience in the field, she possesses a deep understanding of the entire lifecycle of device innovation—from initial design through to commercial launch and patient impact. Her approach combines technical expertise with empathetic collaboration, ensuring that each partnership thrives on trust, transparency, and shared goals. Whether advising on the competitive landscape or supporting commercial efforts, Juliana’s commitment to Prosneus clients is unwavering.
Beyond the boardroom, her community engagement and passion for merging the creativity of the arts with the innovation of STEM disciplines reflects the same spirit of thoughtful connection that defines the Prosneus team.
Alon Ben-Ari, MD
Senior Advisor, CMIO
Dr. Alon Ben-Ari brings unparalleled expertise to Prosneus clients through his extensive experience at the intersection of healthcare and technology. With a career spanning clinical practice, healthcare system innovation, telehealth, and digital health strategy, Alon is uniquely positioned to address the complex challenges healthcare organizations face in today’s rapidly evolving landscape. As a seasoned Chief Medical Information Officer, Dr. Ben-Ari has designed built, and deployed custom data products, cutting-edge telehealth solutions, patient-facing and staff-facing web interfaces, and omnichannel communication modalities. He holds a number of patents and some of his work has been published in healthcare-related publications. Building on his formal training both in Medicine and computer science, Alon blends a unique skill of clearly articulating complex ideas to his audiences and translating operational and clinical questions into algorithms and data structures that translate into tangible solutions.
Alon’s blend of clinical and technical expertise empowers Prosneus clients to reimagine patient engagement, streamline workflows, and drive measurable improvements in care delivery. His leadership in data governance, cybersecurity, and real-world evidence studies provides invaluable insight for organizations looking to leverage data to enhance outcomes and optimize resource allocation. As a physician, a medical informatics, and a cybersecurity expert, Prosneus clients have access to an invaluable resource adept in harnessing market, clinical, and operational data to help guide the right business and product decisions.
Terry Karas
Senior Advisor, Digital Experience
Terry Karas is a seasoned expert in Digital Experience, bringing a strong background in Digital Marketing strategy and Web Technologies to his role as Senior Advisor, Digital Experience at Prosneus. With a Bachelor’s in Business Administration from the University of Hertfordshire and as the founder of Shyita eBusiness Agency (www.shyita.com), he has built his career on developing data-driven solutions that empower brands to elevate their digital presence.
In his work with Prosneus, he focuses on creating digital strategies that optimize user experience, enhance customer loyalty, and drive sustainable growth. His expertise spans SEO, content marketing, social media, and targeted ad campaigns, helping clients make the most of a fast-changing digital landscape. His technical skills include web development and UX/UI design, ensuring Prosneus delivers solutions that are both strategic and robust. As part of the Prosneus team, Terry Karas is dedicated to aligning clients’ goals with digital best practices, combining innovation with a focus on long-term value to position them at the forefront of their industries.
Jean Pechette
Senior Advisor, External General Counsel
Jean Pechette is a shareholder of Polsinelli law firm and serves as a trusted external legal and regulatory advisor to Prosneus. Jean specializes in information technology, and intellectual property, and data privacy matters with a concentration on the healthcare industry. Over the years, she has represented public and privately-held companies structuring and negotiating complex commercial transactions. Her expertise as a legal counsel extends to strategic alliances, mergers and acquisitions, technology transfers, regulatory compliance, and business agreements including software licensing, distribution and hosting, intellectual property licensing (including AI-related initiatives), and data privacy and security.
Jean and her the team at Polsinelli (www.polsinelli.com) have the scale and expertise to support Prosneus clients helping them address complex legal challenges that accompany the introduction of a business or a solution into a new market, the adoption of new technologies, and the ever-changing regulatory compliance environment while empowering growth and innovation. Jean’s approach is grounded in a deep commitment to client success, helping organizations proactively address legal and regulatory risks while accelerating technology adoption in a rapidly evolving industry. Her legal and regulatory expertise, makes her and Polsinelli an indispensable partner to Prosneus clients.
Our work
Our Partners
CI&T is an information technology and software development company operating in Brazil, the United States, Canada, United Kingdom, Portugal, China, Colombia, Japan, and Australia. The company has expertise within the automotive, hi-tech, financial, insurance, manufacturing, media, retail, life sciences and healthcare industries.
Polsinelli is an Am Law 100 firm offering legal and regulatory services to digital health companies and healthcare providers. The company’s expertise spans the spectrum of engagements from contractual agreements, to M&A, to litigation, to regulatory guidance.
Ogodata is a leading data science company specializing in digital health, dedicated to transforming healthcare through custom, data-driven solutions. By leveraging advanced analytics, artificial intelligence, and machine learning, ogodata empowers digital health businesses and healthcare organizations to make more informed decisions and optimize operational efficiency. With a commitment to innovation and collaboration.
Shyita is a digital agency specializing in eBusiness solutions. Founded in 2016, it offers a range of services including digital marketing, branding, strategy planning, web and software development, and data science. The company focuses on delivering customized, 360° digital solutions that cater to each client’s unique needs. Shyita has built strong, long-term partnerships with clients from various industries, helping them achieve growth through innovative digital transformation strategies.
Spinowl is a consulting firm specializing in guiding life sciences and digital health companies through the fundraising journey. Leveraging a vast ecosystem of funding sources, Spinowl strategically aligns clients with the right investors and funding opportunities to ensure the best fit for sustainable growth.
Notebook Healthcast
A Prosneus podcast of interesting papers and essays using Google Notebook.